Survey Results

Mood Board

I produced a mood board looking at different conventional horror settings. This helps us to decipher which settings work best for our psychological horror movie.

Costume Ideas

Cast

We recruited Caitlin to act in our production. This is because the girl we originally ask could not meet us on the dates of recording. However, Caitlin has experience with Media and was more than happy to step in. We wanted to use a female person in the film, as we believed that there was more we could do with make-up to make it look realistic.

Genre Research

Psychological Horror from meganwest789

- Megan West

Audience Theories Mind Map

- Dan Neary

7/12/15 Update

In this lesson, I took the Audience Profiles slide from Dan, and the Target Audience diagram from Megan. Dan also supplied a mind map on audience theories, I'm looking to produce a powerpoint on Genre Theory.

Target Audience

- Dan Neary

Technical Research

- Megan West

Audience Profiling

Audience Profiling

Demographics are used in media marketing to classify as audience into age, gender, race and other categories. The three main factors used are gender, age and job/income. A person's demographic category depends on their job and status, however this is based on the occupation of the head of the household. Despite this, demographics and easily accessible and easy to categorise.

 Using psychographics involves dividing the population into groups that are based on social class, lifestyle and personality characteristics. However, they are based on the assumption that purchases and interests of a person always reflects that person's characteristics and patterns of living.

Psychographics deal more with the audience's behaviour and personality rather than the jobs that they have. They provide more detail as there is more variety within the groups, allowing it to be more individual. However, some people may have more than one personality so they may overlap between sections, which can make it less accurate. - Megan West

Target Profile

Location, Location, Location

 These are some shots of the house we will be filming in. Megan found this location, by asking her Grandma, Heather Tomlinson, if we could use her house, which she swiftly accepted. We chose this location as it is a big, old fashioned house, which fits our psychological horror genre.

01/12/15 Update

In this lesson, I uploaded my Uses and Gratification Theory Powerpoint, which my group members will also use. I am looking to take some work off of Dan and Megan too, which I will post onto my blog.

Uses and Gratification Theory